The project
Produce two sun-care campaigns with distinct visual languages: light on skin for Glow and an everyday gesture for Invisible Stick.
ISDIN / GLOW + INVISIBLE STICK
2025 CAMPAIGN
Two campaigns.
One production
in parallel.
4 production days with 4 units running in parallel.
Explore the projectProduction: Secrets Films.
The project, in context.
Our contribution
Production by Secrets Films, with four units working in parallel over four days. Creative proposal: Martians.
The pieces
Model and product photography, a film for each campaign and digital video pieces.
01 / GLOW
Protection
becomes light.
For Glow, we mixed skin, sea, warm colour and movement. The photos show models, application and product.
Two products and one idea: make the light visible on skin.
THE FILM / Glow
20″
DIGITAL FILMS / GLOW
02 / INVISIBLE STICK
Twist.
Apply. Go.
For Invisible Stick, we followed the gesture of opening and applying the product in everyday situations: the city, sport and shared time.
The photos combine scenes of use and product.
THE FILM / Invisible Stick
30″
DIGITAL FILMS / INVISIBLE STICK
